The story of Nexen starts back in 1942 when the Heung-A Tire Company was founded in Yangsan, South Korea. It made its first tyre for a passenger car in 1956 and has never glanced back since. During the time under the Heung-A name, it was the first Korean tyre manufacturer to produce a 60-series tyre with V-shaped rotation tread pattern.
In 2000, the company changed its name to Nexen Tire and has expanded considerably since then. It now boasts factories in Korea and China and also has research facilities in those countries as well as Germany and the USA.
Priding itself on responding to customer needs, Nexen sells its tyres in more than 130 countries around the world. It’s highly thought of and has recently opened its European Institute in the Czech Republic. This facility focuses on developing the latest material, construction and tread designs for Nexen’s tyres. This is underlined by the company’s motto that it ‘cares, prepares and thinks about the value of tomorrow’.